A user experience audit allows us to understand the current state of
your product, whether it’s an eCommerce or an app. We’ll be able to
reveal what is working and what needs some improvement.
This stage is critical when we’re building upon existing services.
In order to put your customers at the heart of the process, we need
to know how they behave online. The most reliable way to do that is
to look at the analytics and draw insights from conversion reports,
heatmaps or visitor recordings. Tools like Google Analytics, Hotjar
or Adobe Analytics will help us better understand the needs and
challenges of your target audience.
Our goal is to organize the content of your app so that it feels
natural to the customers. There’s no denying it:
the overall user experience often depends on good information
especially in eCommerce. This is why we make sure to carefully plan
your app’s IA, based on your business goals and the data we
We usually develop
high-fidelity (hi-fi) prototypes quite early in the
process. See, lo-fi wireframes are great for sketching things out
during the discovery workshop, but we prefer to create colorful,
interactive prototypes during the product design stage. It’s
efficient, especially when we’re working with brands that have an
established CI. Such prototypes allow you to better visualize the
end result, so the feedback process is extremely efficient.
Evaluating the design before implementing it is a proven way to
create a more successful product (and save some money in the
process). From early concepts to UI designs, we’ll ask users for
it’s also a key aspect of our iterative approach to software
We design eCommerces and apps that tick both boxes:
they look good and deliver value to the customers.
That’s the result of paying attention to user goals and UX best
practices when creating an interface. On top of that, we aim to add
some delightful brand moments to your product. Your brand has a
personality that should be conveyed online as well.
Alongside the design efforts, we’re working on defining your
product’s backlog and identifying milestones in the development
process. You’ll have a clear plan of action that can be shared with
the stakeholders together with the UI of your product.