Case Study Designreisen

Client

DESIGNREISEN is a German travel company offering luxurious trips filled with hand-picked attractions. Their attention to detail and superior customer service needed to be reflected in their online presence. They partnered with Macopedia to breathe new life into their website.

Challenge

Convey a sense of luxury in a fully responsive web app.

Solution

Creating a Modern and Engaging UI Design with Interactive Features and Mobile Compatibility, Powered by Solr Search

We managed to create a UI design that feels classy and current at the same time. An interactive destination map is meant to engage visitors with a playful experience. The website can be browsed comfortably on mobile devices as well. Thanks to Solr, an open source search platform, users get to easily access the desired content on the website.

Seamless Integrations

The CMS we used, TYPO3, allowed us to implement several integrations: the site is connected to a booking system and email marketing software. Even though the site itself is visual-rich, optimization techniques helped us to speed up the loading time.

“Our former website was no longer state of the Art in our view – it was very static and not responsive. The integration of feature-rich extensions and optimization possibilities definitely speak in favor of TYPO3. It is a great tool for us to grow our business.”

Marina Sperl, Marketing Manager DESIGNREISEN

Outcome

DESIGNREISEN team was very happy with what we’ve delivered. Their new website expressed their brand really well and allowed the visitors to feel the lux experience right from the get-go.

Highlights

TYPO3 Awards

The website was also recognized by the industry, receiving a nomination to TYPO3 Award, a distinction for the best TYPO3-based web projects.

Great Optimization

Skillful optimization means fast loading of content. Solr, an open source search engine, also makes it easier to navigate the page.

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