Macopedia’s blog is your go-to hub for technology, innovation, and enterprise system implementation. We cover PIM, B2B and B2C e-commerce, TYPO3 CMS, and digital transformation. Discover trend analyses, how-to guides, success stories, and expert commentary to help your business thrive in the digital age.
7 min read - A DXP empowers you to offer relevant digital experiences suited to your customer's channel and where they are on the customer journey. As an organization, you gain a technological ecosystem that can be scaled, developed, and optimized based on the results you're seeing.
8 min read - Implementing a product information management (PIM) system helps companies manage product data efficiently and improve customer experience. When it comes to PIM implementation, there are several steps you should take care of before you launch the software itself. In this blog post, we'll outline our proven step-by-step process for introducing a PIM system to an organization. Before we get into details, let's briefly explain the most important benefits of implementing a PIM solution.
9 min read - Warehouse management is a crucial part of ecommerce operations. If you rely on well-designed processes and proven warehouse management software, it will likely positively affect the bottom line of your online store.
8 min read - Which PIM system should you choose? The answer to this question is not necessarily straightforward. After all, choosing a PIM (product information management) system is a long-term decision, and you need to carefully analyze your company's needs and assess different solutions available on the market.
5 min read - Onboarding is the process of integrating new team members into a company. At Macopedia, we consider this process crucial, focusing not only on technical aspects but also on fostering a sense of team camaraderie, comfort, and security for new members.
10 min read - Whether you're starting to build an online channel for your brand or planning a makeover of an existing e-store, you can use this guide to make an informed decision about the software you will build your project upon.
5 min read - Since we've helped numerous retailers to implement PIM, we decided to create a series of posts that will give you more insights into this process. In today's blog post, you'll find out more about the benefits of PIM systems and how they compare with other methods of storing product data. Let's start by explaining what PIM software typically is.
4 min read - We have been cooperating with Benefit Systems, the founder of Multisport Program, since 2016, being their key technological partner at the same time.
5 min read - We – people communicate mostly verbally. Talking is as natural for us as breathing. Is it possible that such a common thing can become an effective key tool at work? I’ve been working for Macopedia for almost a year and I deal with soft HR here – internal communication and recruitment processes- and in this article I’ll try to address the above question.
5 min read - Data about the products you offer is vital for all retail companies. Cohesive and comprehensive product information will help you acquire new customers and collaborate with business partners efficiently. When there's chaos in your product data, on the other hand, it may not only slow down your team's work but even damage your brand's reputation.